TY  - BOOK
AU  - Beamish,Paul W.
AU  - Morrison,Allen J.
AU  - Rosenzweig,Philip M.
TI  - International management: text and cases 
SN  - 9780256193497
AV  - HD62.4 .B36
PY  - 1997///
CY  - Burr Ridge, Ill.
PB  - Irwin
KW  - International business enterprises
KW  - Management
KW  - Case studies
KW  - Entreprises multinationales
KW  - Gestion
KW  - �Etudes de cas
KW  - Gestion internationale
KW  - fast
KW  - Internationales Management
KW  - gnd
KW  - Internationale economie
KW  - gtt
KW  - Internationale handel
KW  - Export
KW  - Internationale ondernemingen
N1  - Includes bibliographical references and index; pt. I; Text --; 1; The Internationalization Process --; 2; The Global Business Environment --; 3; The World of International Trade --; 4; Managing Trade Operations --; 5; Global Sourcing Strategy: R & D, Manufacturing, and Marketing Interfaces --; 6; Licensing --; 7; The Design and Management of International Joint Ventures --; 8; International Strategy Formulation --; 9; The Impact of Globalization on the Organization of Activities --; 10; The Evolving Multinational --; 11; The Global Manager --; 12; Political Risk: Managing Government Intervention --; pt. II; Cases on Internationalization --; 1; Dialogue: Russia --; 2; Kenny Rogers Roasters in China (A) --; 3; Sterling Marking Products, Inc --; 4; India Gold Fish Leather, Ltd --; 5; Neilson International in Mexico --; 6; Cambridge Products, Inc. (A) --; 7; Russki Adventures --; 8; Cameron Auto Parts (A) -- Revised --; 9; Hush Puppies Chile --; 10; Technophar in Viet Nam --; 11; Nora-Sakari: A Proposed Joint Venture in Malaysia --; 12; ACCOR (A) --; 13; Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World's Peoples --; 14; Studds Nolan Joint Venture --; pt. III; Cases on Multinational Management --; 15; Matsushita Industrial de Baja California --; 16; P.T. Sekbang Life Insurance (Indonesia) --; 17; Toppan Moore --; 18; Colgate-Palmolive: Managing International Careers --; 19; Global Enterprises, Inc --; 20; Nestle Breakfast Cereal (A and B) --; 21; Warner-Lambert Company --; 22; Rhone-Poulenc (A) and (B) (Condensed) --; 23; Phil Johnson --; 24; Larson in Nigeria-1994 --; 25; Yutaka Nakamura: A Foreigner in His Native Land --; 26; Scotch-Brite (3M) --; 27; Enron Development Corporation --; 28; International Sourcing in Athletic Footwear: Nike and Reebok --; Index
ER  -