02245cam a2200481 a 4500 ocm42724148 OSt 20240708121206.0 000304s1999 ilua 001 0 eng d 00551457 0808003542 (pbk.) 9780808003540 (pbk.) AU@ 000021461096 (OCoLC)42724148 JED eng DLC BTCTA BAKER YDXCP OCLCG ILU OCLCF OCLCO OCLCQ OCLCO OCLCL lccopycat n-us--- HD62.7 .C58 Find & keep customers for your small business / edited by Joanne Y. Cleaver. Find and keep customers for your small business Chicago, Ill. : CCH Incorp., �1999. viii, 211 pp : illu 26 cm. text txt rdacontent unmediated n rdamedia volume nc rdacarrier CCH business owner's toolkit Includes index. Ch. 1. Overview : the marketing challenge -- ch. 2. Analyzing the market environment -- ch. 3. Finding your target market -- ch. 4. Building a plan to reach your market -- ch. 5. Developing, refining and branding your product -- ch. 6. Packaging and pricing your product -- ch. 7. Choosing distribution methods -- ch. 8. Sales and customer relations -- ch. 9. Promotions and advertising -- ch. 10. Media, community and professional relations -- ch. 11. Are you getting what you're paying for? Small business Management. Marketing Management. Customer services Management. Petites et moyennes entreprises Gestion. Marketing Gestion. Service �a la client�ele Gestion. Customer services Management. fast (OCoLC)fst00885552 Marketing Management. fast (OCoLC)fst01010209 Small business Management. fast (OCoLC)fst01121306 Cleaver, Joanne, 1958- https://id.oclc.org/worldcat/entity/E39PCjKW9CKbjjmMGCK7T4RywK CCH business owner's toolkit. http://www.toolkit.cch.com lcc BK 0 NO HOLDINGS IN GHUCC - 89 OTHER HOLDINGS 942 942 0 0 lcc 0 0 REF GAFC GAFC GEN 2024-07-08 0 HD62.7 .C58 2024-1427 2024-07-08 12:12:40 c.1 2024-07-08 BK