The survey research handbook - Alreck, Pamela L.; Settle, Robert B. (Homewood, Ill. : R.D. Irwin, 1985)
PART ONE: SURVEY PLANNING AND DESIGN: Sponsorship and topics -- Project planning -- Sampling design -- PART TWO: SURVEY INSTRUMENTATION: Question composition -- Scaling techniques -- Questionnaire construction -- PART THREE: DATA COLLECTION AND PROCESSING: Mail collection and processing -- Interview data collection -- Data processing -- PART FOUR: ANALYSIS AND REPORTING: Statistical analysis -- Interpreting results -- Report generation -- Glossary.
Includes index.
Keywords: Social surveys -- Handbooks, manuals, etc; Data Collection -- methods; Social surveys -- Handbooks, manuals, etc; Social surveys; Social surveys; Handbook; handbooks; manuals (instructional materials); Handbooks and manuals; Handbooks and manuals; Guides et manuels